BIRTHPLACE -DOWNLOAD-

Novo Amor, aka multi-instrumentalist, songwriter and producer Ali Lacey
comes from deep in the Welsh mountains. Recording, mixing and
producing everything in his home studio, Lacey's emotive vocals and the
sounds he uses, often formed through sonic experimentation, make for
fantastically atmospheric songs that are moving and striking.
On his debut album 'Birthplace', the sounds of his home bleed in - the
chatter of a party across the street, Bonfire Night fireworks, the seagulls

that gather on the building site next door. Even the sound of the late-
night recording hours kept to avoid the sounds of construction make their

presence felt. The songs cover many theme and thoughts - 'Repeat Until
Death' deals with friends experiencing drug addiction, 'Seneca' is rooted
in the story of a town in Nebraska that tore itself apart over a dispute
over how many horses might be kept in a yard. "But no matter what each
individual song is about there's a sombre conflict across the record,"
Lacey says. "It contradicts the happiness with waking up every morning
another day older, another day further away from your past."
HIGHLIGHTS
" 'Birthplace' video premiered via The Independent
" Sold out upcoming Union Chapel show in 5 weeks, 4 months ahead
of the date. Second date on sale now
" 'Carry You' used in US Toyota Thanksgiving campaign, 2017
" Bespoke cover of Guns'N'Roses' used in Lynx campaign, 2015
" 170M combined streams, 8M YouTube views, 2M Spotify listeners
" 40k Facebook, 18k Instagram, 6k Twitter